Your partner for growing


to scale

We support startups

to create

impact on

Working with entrepreneurs hand-in-hand

to initiate
innovation and

create disruption
in the way we learn


EDvantage is an entrepreneurship platform for Edtech startups. We support early stage companies, led by exceptional and dedicated teams, from ideation to scale.
We work closely with the entrepreneurs from an investment and operational standpoint, in order to bring innovative ideas from concept to reality.

We invest in companies that have a great impact on learning and fancy those who has additional implementation in other domains. By investing in only a small number of companies each year, we can continue to spend significant time with the founders, and to offer them a reach to our global network, along this critical period in a startup life cycle.

Why Edtech? Why Now?

The future is shaped by the way we teach and learn in the present. Currently, we’re facing a pivotal point in the history of education. New and emerging technologies are not only intensifying learning, but changing the way we—at any age—learn and educate.
Today we face a window of opportunity to rethink the way we learn, reimagine our learning environments and reinvent new business models, whether the learning occurs in schools, at homes, as professional training or lifelong learning.
Learn more…

Why Israel?

Israel is known as the “Start Up Nation” and the mecca for entrepreneurs. Consequently, Israel enjoys a supportive ecosystem for entrepreneur and a culture of technology early adoption.
Israeli society, including its education system, is an excellent sandbox, due to this culture, that constantly is exploring new learning and teaching methods and driving innovation.
Learn more…

Our Model

EDvantage offers a unique and flexible investment model, tailored made to the needs of each start-up.
Our ideation process accelerates pioneering solutions and innovative adoption of ideas from other domains to learning areas.
EDvantage acts as both an investment fund and an incubator.
Entrepreneurs who join EDvantage enjoy the benefits of a multidisciplinary team that works together with entrepreneurs from an investment and is operational standpoint.
EDvantage is the Edtech investment vehicle of Aurec Capital’s and leveraging its experience, global networks and connections, market access and business know-how.

Our Approach

Our approach focuses on the startup’s journey, as we consider ourselves partners for this ride. We take a direct, straightforward approach in our work and our relationships, challenging ourselves and entrepreneurs to exceed expectations and deliver superior results.
We enable exploration and deep understanding of the market’s failures and customers pain points. We believe that this will lead to the development of profitable companies and game changing solutions.

EDvantage provides:



 Yair Brosh

Yair Brosh

Founding Managing Partner

Yair brings vast managerial experience, and has previously led various multi-disciplinary technology organizations, involving software and hardware development. Yair has served as Vice President of the Customer Business Executive (CBE) team at Pontis, as well as Vice President of CBE at Amdocs, and a variety of other senior managerial roles in the TELCO industry. Yair has an MBA from the Recanati Business School at Tel Aviv University and a B.Sc. in Engineering (Information Systems and Industrial Management) from Ben-Gurion University. He currently serves as the CEO of EDvantage as well as the CEO of Time To Know.

 Amalia Bryl

Amalia Bryl

Founding Managing Partner

Amalia has extensive experience with entrepreneurs and early stage companies throughout Israel and abroad. She has founded and directed 2 accelerators, one in Ed-tech (at CET) and the other in IoT (Samsung’s first accelerator in Israel). She is a Google Product mentor, a Lean Startup and Strategy lecturer and has consulted on product for countless startups and accelerators. Currently, she is co- leading EDvantage as Managing Director, Head of Strategy and Entrepreneurship.

Shahar Wilner

Shahar Wilner

Founding Managing Partner, Head of Innovation

Shahar has 25 years of varied and profound experience in cutting-edge R&D and R&D management. He specializes in strategic planning, innovation, large program execution and project management. He holds a Master of Science (MSc), Biomedical and Medical Engineering from the Technion Israel Institute of Technology. Currently, he is co-leading EDvantage as Managing Director, Head of Innovation.


Join EDvantage to get access to a vast network of industry leading experts, in order to help you achieve success.

Learn more about our network

Our Portfolio


Check123Learn more...

Video Encyclopedia in 1, 2 & 3 minutes




MakereeLearn more...

An Interactive environment that turns physical consumer products into digital engaging educational experiences.






Bibblio Learn more...

An advanced enrichment and recommendation platform for learning content, based on Machine Learning.





StrigoLearn more...

The new virtual classroom platform. Enables learning by doing with the hands on support and a collaborative work environment of the students and the instructor.

AnnotoLearn more...

Engagement and collaboration tools for websites with video content. Annoto links user reactions to video timeline and create insights and visual representation based on data analytics on user interaction. Annoto integrates with any existing infrastructures (LMS/Website/Video Player).

for Entrepreneurs



Some thoughts about Edtech, entrepreneurship and more.
be inspired…

Edtech Finder

Discover Israeli Edtech startups in our data base.

אבא הלל 23, רמת גן

Contact us

אבא הלל 23, רמת גן

Contact us


Israel’s startup ecosystem makes way for ed-tech

By Abigail Klein Leichman

06 Mar 2016 / ISRAEL21c

Israel’s startup ecosystem makes way for ed-tech featured image
The burgeoning field of education technology is growing fast in Israel, and many view the country as the ideal beta site for ed-tech initiatives.Read
Edtech start-ups get a boost from new funding

By David Shamah

31 Jan 2016 / START-UP ISRAEL31

Edtech start-ups get a boost from new funding featured image

Informal education is a huge growth area — and Edvantage wants to help Israeli firms get in on the actRead

אקסלרטור EdVantage להשקעה בסטארטאפים של למידה

Telecom News

19 Nov 2015 / Telecom News

אקסלרטור EdVantage להשקעה בסטארטאפים של למידה featured image
EDvantage acts as both an investment fund and an incubator. Entrepreneurs who will join EDvantage will enjoy the benefits.Read